ABOUT
Ambition & application
Direct Consultancy was established in 2004 by Mark Burton, initially to give independent commercial and accounting advice to small companies in the media and entertainment sectors.
The company has a wealth of experience within the media and entertainment sector, including licensing & promotion, merchandising and brand building, accounting and auditing, DVD, new media and television production.
Mark trained as an accountant, before moving into general football management specialising in merchandising. He worked for Tottenham Hotspur Football Club in the early 1990s and then as deputy MD at Manchester United Merchandising, taking their operation in a five year period (1992 to 1997) from a turnover of £1.2m to £27m and a profit of £200,000 to just under £5m.
Recruited to work for Simon Fuller of 19 Management with the Spice Girls, Mark ran a successful merchandising programme generating £50m turnover in six months, before consulting for a year with his partner Edward Freedman (MD at THFC and MUFC) within the football arena. This entailed working with the likes of AS Roma, ENIC and Deloitte Sports Business Group on a six-month project for Real Madrid.
Having consulted for ENIC, he was later recruited to oversee the football club operations at Glasgow Rangers, AEK Athens, FC Basel, Slavia Prague and Vicenza, whilst providing extensive assistance to the MD of Warner Bros Studio Stores to help run their branded outlets. Subsequently, Mark has worked mainly within the media and entertainment fields having spells at ITV and VCI, now owned by BBC Worldwide.
CLIENTS
It's who we know & what we know
Having gained valuable experience and knowledge in a range of sectors, acquiring numerous contacts in the media and TV areas, Direct Consultancy offers commercial advice, new revenue opportunities and commercial reviews to independent talent and a variety of clients such as:
Channel 4
Fremantle Media
PDI Media
Tandem Films
Tiger Aspect
CKP
Fudge Park
Rough Cut Productions
The Agency
United Agents
Endemol Shine Group
PBJ Management
Spirit Entertainment
The Roar Group
WME
Direct Consultancy works for the talent on behalf of these companies, helping both the companies and individual artists acquire additional revenue and allowing them to ‘maximise’ untapped income streams in a cost effective and client facing sensitive way.
With over 30 years senior experience and a 360˚ approach to all aspects of the fast moving media world, Direct Consultancy is best placed to offer all aspects of commercial advice your company may require.
CLIENTS
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